ARRE (Augmented Reality Real Estate) recently launched a new website (still in development but the landing page is ready to rock and live). Check it out here: https://www.augmentedrealityre.com/.
At ARRE our mission is to help you “Close Faster” by helping you “Streamline Deals from Concept to Capacity.” We provide a complete, firm-branded solution, and act as your partner with a relatively quick on-boarding process, to allow you to begin using augmented reality to accelerate the rate at which you convert your commercial real estate asset into revenue.
Have you seen the ARRE 2.0 Launch Preview Video yet? Let your imagination run wild as you see just the tip of the iceberg of what ARRE can do. The immense collaboration possibilities demonstrated by Debra (the Real Estate Developer), Brock (the Broker), Gena (the General Contractor), and Archie (the architect) alone are incredible. Couple that with the ability to walk prospective tenants through your building before a shovel strikes the ground (whether they’re a local firm, or a company based in Europe, China,, or anywhere else in the world) and you’ll start to see how we’re really onto something that just might disrupt the Commercial Real Estate industry for the better.
ARRE is hardware agnostic, meaning we work with just about any device our clients are using. While we prefer the HoloLens (and soon to launch HoloLens 2), Magic Leap, or the HP Mixed Reality Headset, we also understand that some aren’t quite ready to fully dive into the world of augmented reality and virtual reality just yet. Therefore, we also deploy our tech on web based platforms, as well as the phones/tablets such as the iPhone/iPad.
ARRE includes the hardware, software, setup, support, storage, and ongoing rendering services you need to start using AR to accelerate sales and development within 48 hours from signing up.
Whether you’re a commercial/industrial/mixed use real estate broker, developer, architect, general contractor, engineer, or otherwise let us show you what we can do to help bring you and your company into the future. Visit https://www.augmentedrealityre.com/ or send an email to firstname.lastname@example.org to schedule a demo.
Industry altering advancements in the augmented reality, virtual reality, artificial intelligence, and machine learning space continue to be released at a rapid clip. It’s almost impossible to keep up, even for tech nerds like ourselves. Because of this, the team at Eolian decided it would be worth taking the time to highlight some of the most earth-shattering updates, curate those that are the most relevant in our area of expertise, and even add a little insightful context so you can convert them into action items when appropriate. We’re calling it “The Eolian Report”. This is the first of hopefully many editions and we hope you find tremendous value out of it.
The industry is moving so fast and adoption along with it. It won’t be long before you look around and notice how widespread and rampant AR, VR, AI, and ML use cases are being implemented all around you. Don’t blink or you might get left behind. We would love to convert everyone into believers but for the purpose of this we will do our best to remain objective and hope that the facts and trends will speak for themselves.
Full disclosure: we are also working on developing some incredible applications and have launched a few in our core verticals of military/defense, healthcare, and real estate. So, we may share some of our major milestones as well.
While we are biased on the subject and feel that everyone should at least be exploring the potential implications and use cases for their own businesses we completely understand the delay and skepticism. Because of this we’d love to hear from you all to see where your mindset is on the matter, whether positive or negative. Perhaps you’re a hardcore skeptic. Or maybe you have tried launching an AR strategy and it fell flat or never made it off the ground. Maybe you have been thinking long and hard about it but have yet to pull the trigger. Better yet, hopefully you’ve built and launched a program and it’s been achieving a lot of success and on the way to massive ROI. Either way please reach out and let us know!
-Mike Simmons, CMO
Now without further ado, time to check out some of the latest developments in the space:
Tesla Patent Application Mentions Augmented Reality Safety Glasses
15 Examples of Augmented Reality to Inspire Small Business Owners
Walmart & Target Unwrap New Augmented Reality Features to Bring in Holiday Shoppers
The 5G Conundrum: Who Will Build Tomorrow’s Digital Superhighway?
VR, AR and the NHS: How virtual and augmented reality will change healthcare
Healthcare Augmented & Virtual Reality Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2018–2026
Global Augmented Reality (AR) and Virtual Reality (VR) in Healthcare Market Extensive Study of Future Value Chain on Regional, Drivers and Technological Advancements Outlook 2018–2027
Augmented reality in the operating theatre: How surgeons are using Microsoft’s HoloLens to make operations better
FDA Approves Surgical Augmented Reality
AR and VR in healthcare: Five ways immersive tech is saving and transforming lives
Technology Innovation in Virtual Reality in Healthcare Market to See Rapid Growth in Coming Year — Leading Players Are Google, Microsoft, Daqri, Psious Industry Analysis
Commercial Real Estate
With Augmented and Virtual Reality, Tour Your Office Before It’s Built [We have a platform called ARRE (Augmented Reality Real Estate) out that can help you do just this and so much more!]
Landlords Look To Curate Tenant Mix So Companies Can Financially Benefit One Another
NYC Virtual Reality Champions That Will Make Your Listings Pop
No more open houses? How AR will affect the real estate industry
3 smart tech-savvy companies leading commercial real estate into the future [They forgot to mention ARRE but that’s ok, we forgive them.]
How 5G internet will enable ultra-smart workplaces
Microsoft Wins $479 Million Army Contract for Augmented Reality Systems [One of the most earth shattering pieces of news of the entire year for AR!!]
2017 Military Augmented Reality (AR) Headgear Market Growth Breakdown by Regions, Manufacturers, Types and Applications
Global Military Augmented Reality (AR) Headgear Market 2019–2023: Competitive Landscape, Advanced Theory, and Survey
US Soldiers Joined to Military’s Connected Cybernetwork Global Attack Machine
Industry Optimistic About Military Training, Simulation Market
Artificial Intelligence/Machine Learning
5 Artificial Intelligence Trends To Watch Out For In 2019
5 Ways Artificial Intelligence Is Changing Architecture
Why Companies That Wait to Adopt AI May Never Catch Up
There has been significant traction and growth in the augmented reality and virtual reality industry over the past few years, that’s undeniable and obvious. However, neither has yet to make that inevitable quantum leap to mass adoption by individuals and enterprises. At Eolian, we believe that augmented reality, virtual reality, and mixed reality, are the next wave of computing, and will have an impact that far exceeds even that of the mobile one that we’re currently in. Some of the challenges that have been holding the industry back from that type of breakthrough are being overcome rapidly and as a company we are at the forefront of leading the charge.
VR Applications from the User Perspective
Three of the most common barriers to entry that cause hesitation with VR adoption from a user perspective are:
The uneasiness/motion sickness that can occur from too much “teleportation.”
The inaccurate destination area while teleporting with the current controller method is also a little cumbersome and frustrating at times when it sends you somewhere that you weren’t looking to go.
The controllers themselves can be a burden as well, not to mention having your actual hands mimic real-life movements in a realistic fashion is what you’re training someone to do via the educational use-case.
To fix these issues we partnered with a company called Leap Motion which developed a hand tracking sensor that eliminates these issues and allows you to more seamlessly embrace the VR world.
The Constant Evolution of Hardware
A lot of businesses don’t want to invest a significant amount of resources into a project if by the time it’s completed there is already another better piece of hardware coming out. This could render a project obsolete, or require significant and expensive updates late in the game to make sure the application is compatible. In some cases, companies simply refrain from even trying to build something altogether rather than make that type of mistake. They’d rather wait it out to see which piece of hardware “wins” before diving in. That could be a big mistake if/when their competitors get a head start.
Even a six-month to one-year long software development project could experience multiple hardware changes, so agility and adaptability are crucial. This shouldn’t be seen or approached as a burden, but rather an opportunity. A great Augmented Reality/Virtual Reality company shouldn’t need to react or be caught off guard either, they should anticipate these changes and plan accordingly. Build with the next version in mind at all times, without breaking what was built for the previous hardware in case delays in that next thing happen (which is also just as inevitable).
We’re already able to create applications that can sync with multiple pieces of hardware, and even from various manufacturers too. While we have our preferences, there’s no room for romanticism in this business. You don’t have time to wait to see what users adopt and then start building for that. By the time you do they’re likely on to the next thing.
Supply Chain Disruption
When working with cutting-edge technologies supply chain issues can arise leading to unpredictability and volatility. We’ve already experienced them too many times, so we now work with various forms of hardware in conjunction to mitigate these macro level issues that can arise while implementing an Augmented Reality/Virtual Reality initiative at the enterprise level. It won’t always be perfect (even Apple must outsource some of their parts to Samsung after all) so planning ahead to make sure you have all the right components is crucial.
Would Companies Really Use AR/VR to Train Their Employees?!
Yes. They would, do, and will continue to do so even more so. One of the most widely used, and highest revenue grossing VR application’s right now is “Job Simulator.” Think about that for a second, kids and adults are going out of their way to pay for a game that simulates what it’s like to have a job rather than getting an actual job and getting paid to do it. Quite the contradiction, no?
The Augmented Reality and Virtual Reality industry is still in the wild, wild, west phase but the opportunities and use-case applications are astounding. You may have dismissed it altogether after trying one silly headset and phone application, but we’d urge you to give it another look and keep an open mind as that’s not what Augmented Reality and Virtual Reality are truly meant to be. But don’t just take my word for it, soon enough this technology will have infiltrated just about every aspect of your life as it is so don’t miss the opportunity to be an early adopter.