Category Archives: Young Professional

Charlotte Fall Updates

Charlotte in Fall

As the calendar has turned to October the temperatures in Charlotte are finally cooling off slightly after some record heat through September. While the weather may be cooling down and the fall spirit is spreading from Ballantyne to Belmont the business community around the Queen City is staying busy. Cranes can be seen all around the city and the roads are packed with dump trucks and construction vehicles. The real estate market is continuing to be very active as new residents continue to move into the Charlotte area and millennials embark on their first home buying purchase. Technology jobs are expanding across Charlotte bringing high paying jobs to the city and diversifying the entire regional economy. As job growth continues the real estate market in Charlotte is becoming one of the hottest real estate markets in the country. As an increased number of jobs are being created and the major infrastructure investments are made across the region the area is striving to move forward and be positioned for the economy of the future. While challenges including access to affordable housing and congestion exist the improvements and efforts of public and private leaders across the Charlotte region are addressing critical issues and moving the city towards a brighter future.

 

A Southern Tech Hub

Charlotte is expanding beyond being more than a financial services hub, it is becoming a major destination for tech talent. The CompTIA Tech Town Index 2018 ranked Charlotte as the best city to embark on a technology career. The lower cost of living, 1.3% below the national average make Charlotte a desirable place to move, begin a family and purchase a home. The cost of living is particularly more affordable than other tech hubs including the Bay Area, New York, and Boston.

Many workers from the Midwest and Northeast are relocating to Charlotte to settle down in a place with lower taxes and an abundance of recreational activities to supplement career growth. The projected number of openings over the next five years in the tech sector is a steady 11% showing how the growth in the Charlotte tech sector is here to stay. Many Charlotte companies desire tech workers including some of the largest regional job creators including major banks like Wells Fargo and Bank of America. Mooresville, NC based Lowe’s is opening a tech hub in the South End neighborhood of Charlotte bringing 2,000 jobs by 2021. This favorable job growth is spilling into the real estate market which consistently ranks as the one of the most active markets in the US.

 

Real Estate

The Charlotte real estate market was ranked fourth in the 41st annual Emerging Trends in Real Estate behind only Raleigh-Durham, Austin, and Nashville. The metrics from this report combine tech jobs to real estate investments in determining the rankings. The ranking of fourth marks a move from ninth in the 2018 report showing how the Charlotte real estate market is heating up. Some of the insight from the report also highlighted how strong home building prospects are in Charlotte, ranking second in 2019 up from fourth in 2018. The ability to attract technology and manufacturing to diversify beyond financial services is another factor driving regional growth and helping the housing market. Investments in infrastructure projects have provided additional benefits to improving desirability to Charlotte including improvements at Charlotte Douglas International Airport and an expanding Light Rail system. Along with massive success comes some growing pains and Charlotte, like many other Sunbelt cities, is feeling some residual effects of growth. These include higher housing costs, additional roadway infrastructure projects, and a need to improve stormwater systems. All things considered the real estate market is continuing to be very active, attracting 1.2% of US real estate investments from 2016-2019 while accounting for only 0.8% of the nation’s population. As additional companies  relocate to Charlotte and retirees move to the desirable Carolina climate and tax situation additional single-family homes, apartments, and townhouses will be needed to handle continued housing demands.

 

Relocations and Expansion

Over the past 12 months multiple companies have announced major relocation projects. The Charlotte Regional Business Alliance has been working with local and state officials in South Carolina and North Carolina to attract companies to expand current business operations, open regional offices, or relocate their headquarters to the regions. Some recent projects which have created new jobs across the region include Honeywell, which has relocated their headquarters to Charlotte in a move expected to create over 750 jobs.

These jobs along with new jobs from Lowe’s and a continued presence by Duke Energy, Bank of America, and Wells Fargo mean some of the world’s largest companies have a major presence in Charlotte. Beyond these firms the startup community in Charlotte is growing with recent expansions coming from AvidXchange who is planning to grow to accommodate 1,200 new employees. This diverse economic landscape allows Charlotte to grow beyond traditional financial services institutions while utilizing the skills of the regions highly skilled workforce.

 

 

WIMS Partners

The WIMS team has a robust and expanding presence in Charlotte utilizing the skills of partners. As we continue to grow, we are always looking for new partners and if you believe you can grow with us, we want to hear from you to see if opportunities exist. With the continued growth of WIMS it is exciting to see the city and region around us changing and growing.

 

Concluding thoughts

Charlotte has established itself as a major economic powerhouse in the Southeast that is seeing increased investment and interest on a regional, national, and international scene. As companies continue their planning for 2020 and beyond, many in the Charlotte region continue to grow towards an even brighter future. The institutions in the city through public private partnerships are investing in the city’s institutions to continue to encourage investment and relocations to Charlotte. By focusing on sustaining growth and creating a better region for the future, Charlotte is positioning itself for long term success moving up the ranking of best places to live as the quality of life in greater Charlotte region continues to improve.

Introduction to Kanban

What is Kanban?

Kanban is the Japanese phrase for signboard or billboard. It is additionally a scheduling tool used across manufacturing, restaurants, and software development to stay on track and effectively completing tasks for project. The concept originated in Japan by Toyota under the leadership of Taiichi Ohno who worked as an industrial engineer helping to spread the technique of lean manufacturing. Kanban was initially implemented to expedite the just-in-time production method producing a specific quantity of necessary products based on consumer demand.

 

Overview of Kanban

Understanding the origin and general principles of Kanban allows for an easier adoption of Kanban. If you do not anticipate fully incorporating Kanban, understanding an additional time management and organizational design tool will allow for better results. At its core, Kanban is a form of managing work by balancing the required actions needed to complete work with the available capacity in order to complete different tasks. Since work is completed on a just-in-time manner waste is limited across the entire system. Workers only complete tasks that are necessary at the time the work is being done ensuring that the overall objective is maintained.

 

Sushi and production management

An example of just-in-time production outside of manufacturing is a sushi menu with a list of possible items and a box to check the quantity and type of each sushi roll. By completing work in a just-in-time manner customers will have fresh sushi rolls that were specifically made for them. On the production side, Kanban reduces food waste since food is prepared only when customers order a specific dish. The combination of reducing food waste and providing customers with fresher food will make the experience of both the restaurant and the customer more enjoyable.

 

Kanban board

However, the implications go beyond sushi! The seamless structure of ordering fresh rolls makes for an easy to grasp visual and edible example. The Kanban board is a practical visual tool used to follow the journey into Kanban by displaying relevant tasks on a visual board. While every Kanban board will be structured in a unique way to maximize value to the user, the general concept is that work is tracked from left to right as progress is made. Kanban boards can be utilized on whiteboards with sticky notes, in a spreadsheet of your choice, or through the online project management software of your choice including Zoho, Trello, and Atlassian.

 

Further Actions

Like any methodology, the key to becoming successful with Kanban is to stick to something that you will commit to the long run. Success through using Kanban can be maximized through additional agile frameworks ensuring that the quality of work is improved through focusing on moving tasks through the system and completing them in a timely manner. The importance of continual improvement, self-reflection, and increasing output are meaningful to the project itself and the outlook of the workers on the project by empowering them to take more ownership of the finished product. Kanban holds an important value by taking ownership of your own life and fully understanding the power of this approach and is beneficial for those who embrace Kanban and those who study it. Tools are merely the instruments used to accomplish goals and since Kanban is a tool it can be used in varying degrees to reach goals, set new ones, and complete projects in more efficient ways.

Starting a Company: When Do You Quit Your Day Job?

At a recent Charlotte Business Group event I moderated a panel on entrepreneurship. We hit various topics that provided the audience with a ton of value, so I wanted to share some of the key takeaways from the discussion with you. The event featured a great group of local entrepreneurs that covered a wide range of topics about starting, and running, a company.

Our panelists included:

To begin, as far as the “when do you quit your day job” question, there wasn’t a specific answer that fit everyone, as it’s a deeply personal situation. It truly varies for every individual. And in some cases, the answer is never. So, as you can imagine, most of the conversation surrounded providing details about what worked for each of the panelists, as well as them offering various ideas with respect to the way they thought about (act acted on) that at the time.

That being said, below are some of the key takeaways from the evening. There was a lot to unpack and share so I may come back and edit/add more in the coming days.

Ideas for businesses come from a variety of places. In some cases, you can innovate, break, and then reinvent the wheel. In others you can make small tweaks to existing business models that work elsewhere. Or you can find a specific niche and build from there. Business opportunities arise from a multitude of potential catalysts. One great takeaway that stuck with me was to use Bill’s “if you spend 30 minutes researching a problem and aren’t sold something (i.e. served ads) within that time frame you just might have a business idea.”

Just Start. You need to have a little bit of risk involved; you can never get rid of it completely so don’t let that keep you from starting. You don’t need to have absolutely everything figured out. The important thing is to take action consistently. Bill had another great gem; he created a list of 100 things/task and did 1 a day. By sticking to that he started his company in 100 days.

You don’t always NEED to quit your day job. It’s ok to keep your day job long term, keep it for a while as you get traction in the business, or “jump off the cliff and build the plane on the way down.” Everyone has a different risk tolerance and level of resources available to them. Others like Chris just like and prefer continuing to keep their job as they grow their businesses and don’t feel the need to quit.

Know your target market. Learn about what they value, the problems they need solved, and what needs they need met. These are the fundamental elements of launching a business. Market fit is crucial to identify the initial opportunity. Scalability comes later.

Create systems to lean on. As you build your business you want to create systems, procedures, automations, etc. to make sure the business can (eventually) run without you. You don’t need the latest and greatest technology for this, just implement processes that work to help you stay on top of managing everything as things can get overwhelming quickly.

Delegate the things you’re not good at. Pretty much everyone mentioned getting a good bookkeeper/accountant to manage the finances (as that wasn’t necessarily any of their strengths). That’s just an example to reiterate that in order to grow your business you need help and need to be able to delegate the tasks that aren’t suited to your strengths. This may take time as resources are limited, you may need to wear many hats in the beginning, but make this a priority as soon as you can.

There are a variety of ways to fund your business depending on your goals. This is yet another personal preference. Some people bootstrap, building with sales and revenue as they go. That was Elechia’s preferred approach as she met with doctor after doctor, potential patient after patient and growing along the way. Others raise money from investors to continue growing and scaling. You can also leverage debt with SBA loans, etc. There is plenty of research out there about ways to fund and grow your business.

Know what your long-term goals are. While you don’t need to do this first, eventually you should try to have an exit strategy in mind (or the lack there of) as you initially build your business. Whether you plan to eventually sell it, build a business you want to work at for the long haul, or simply want a side-hustle, they’re all fine as long as you’re transparent and honest with yourself and your partners.

All that being said, it’s ok to just have a short-term side hustle that only lasts a year or two and provides some additional income along the way. There doesn’t have to be a long-term vision if that’s your primary objective. As was mentioned several times, each situation and individual is different.

There are many other things to consider when starting and running a business. This was just a small snapshot of a great evening filled with plenty of additional takeaways. What are some of the things you’d add to the list?

The Charlotte Business Group has a lot more educational events like this planned where we share knowledge and experiences from local professionals. We aim to continue nurturing the business and entrepreneurial spirit and providing opportunities for the community to do so. Make sure to keep an eye our for the upcoming schedule!

navigating networking

Navigating Networking

Recently at the Charlotte Regional Business Alliance’s 2nd Annual YP Leadership Convergence: Navigating the Career Jungle Gym (#YPLeaderCon) I moderated a panel about networking. This break out session was one among many others, along with some incredible keynote speeches and a great day full of, well networking.

The panelists I interviewed were:

Since we received such great feedback from our session, I wanted to share a few of the key points with you to highlight some of the primary takeaways.

Be authentic and a real person. People can spot a fake pretty easily and know when they’re just being sold. Begin a conversation with cultivating a real connection by being transparent.

Get to know people for who they are, not just their job. Yes, it’s common that the first thing people often ask in a networking setting is, “What do you do?” But you’re allowed, and encouraged, to take a different approach.

The elevator pitch: Yes, you should have one, but know when to use it. When to use the elevator pitch often comes much later in a conversation, and typically when it’s prompted by the other person. You should be able to comfortably speak about who you are and what you do naturally of course, but generally you can keep the elevator pitch in your back pocket.

Add value to others and give back. Every interaction doesn’t always lead to a sale or referral right off the bat. Rather, those often take time (roughly 5-7 touch points on average). If you focus on adding value to others first and going out of your way to help them it’s more likely that will be reciprocated later. That’s not a guarantee that it will. But trust us, just try it and see how well it works out for you.

Be strategic about where you spend your time. We all have a limited amount of time in the day. Be thoughtful and which events you plan to attend in order to get the most value for your precious time. Further, when you do commit to attending an event make sure to bring your best self and be present.

Leverage technology, (i.e. your phone, Outlook, LinkedIn, a CRM system, etc.). It’s pretty much impossible to remember every single person you meet, who you’ve made plans with, or where you met them, among the infinite amount of information we consume each day. Create a system and make sure to use it. If it’s in real time the better. Add their contact info into your phone and send the calendar invite right then and there (when appropriate) to maximize efficiency.

Follow Up! This is by far the most important tip yet so many people fail to do it. As they say, “the fortune is in the follow up”. Try to do so in as timely a fashion as possible to ensure you continue cultivating the relationship.

There are plenty of other networking guidelines to adhere to, what are some of yours?

 

For additional context on the YP Leader Con conference’s theme this year the description was: “The career path for a young professional often looks more like a jungle gym than a corporate ladder. During a full day of learning and exploration, you’ll gain insight from a diverse array of speakers with varied career and leadership paths.” It was a dynamic day packed with incredible content. If you live in, or near Charlotte make sure to sign up for next year’s conference!

Project Management Banner

The Project Lifecycle

 

At its core, project management is about focusing on a plan to execute a series of tasks to accomplish an end goal within a specific constraint. Projects take many different forms and are often defined by having to perform complex tasks under the constraints of limited budget and time. Before diving into the article I suggest that you the reader take the time to go back and look through the WIMS Guide archive to read some of the other insights from myself and my colleagues.

 

I have addressed some matters related to project management and am going to embark on a further process of highlighting my experiences moving through the world as a project manager. Projects can be scary, and this is something which I am aware of and address these myself as I go through my daily life both professionally and personally. Projects do not need to be fretted or feared but should be embraced to tell the stories about your own journey and the strengthens the organizations you are a part of through your career, civic engagements, and volunteer organizations.

 

Getting started with a project

A five part project, lifecycle which was compiled by Villanova University is a good starting place to understand the values of going through a series of steps to complete successful projects. These five distinct phases occur over the life cycle of a project. The ability to see structure through the course of a project and learn about the structure of the project lifecycle is valuable to both the project manager and the entire team who is implementing specific pieces of the project and are not entrenched in the language and specifics of project management.

 

Project Initiation: This serves the starting point for the entire project. Often feasibility and value for the course of the entire project are measured at the on set of the project before any additional planning has commenced. If the project seems feasible and profitable the project manager will move forward with the project and showcase how this specific project fits into the core of current business operations.

 

Project Planning: The project has been given the go ahead and planning is needed to get it up and running. A plan will differ slightly for every project but will often include an outlined schedule, budget, how risk will be addressed, and the scope of the project to outline necessary resources and departments involved in different phases of the project.

 

Project Execution: After the plan has been written the work on the project will be done. The deliverable goods or services will be delivered through a series of deadlines to involved stakeholders and sponsors. Executing a project can only happen by following and updating the project plan as work is accomplished and some tasks are met.

 

Project Monitoring and Control: As tasks and work is completed some deadlines will not be met and adjustments to resources and timing are necessary. The project manager must monitor, document, and control these changes to ensure the project can move forward towards completion.

 

Project Closure: The project will have an end date when it is delivered to the customer. The end of the project should involve communication with the stakeholders across the project and serve as an important closure point for the team members to look back on the time they spent on it. Furthermore, this closure can serve as a celebration to enjoy the successful completion of the project while sharing lessons learned and spending time with some project members for a final time.

 

 

Concluding Thoughts

The steps surrounding the project plan are not rigid steps which need to be followed like financial equations but are guidelines to improve the process and outcome of projects of all sizes. Project Management offers ways to improve scheduling and optimize different tasks across projects for both individuals and teams. Empowerment occurs working through complex projects using a well-developed project plan. It is vital to understand that while projects are difficult the ability to deconstruct them into simpler steps will allow the lifecycle of the project to be completed in an easier and more rewarding manner.

 

Resources

 

“The WIMS Guide.” WIMS Guide. Retrieved from https://www.wimsguide.com/tag/the-wims-guide/.

“Project Management.” WIMS Guide. Retrieved from https://www.wimsguide.com/category/project-management/.

“Project Management.” WIMS Consulting. Retrieved from https://www.wims-consulting.com/project-management.

“Five Phases of the Project Management Lifecycle.” Villanova University. Retrieved from https://www.villanovau.com/resources/project-management/5-phases-project-management-lifecycle/.

Photo by Jo Szczepanska.

Salesforce Heads North

In June 2019 Salesforce announced that it would be purchasing Tableau in a deal worth over $15.7 billion. This deal will allow San Francisco based Salesforce to expand its presence in Seattle creating a second headquarters in Seattle, home of Tableau, like what Seattle-based Amazon did with its HQ2 competition last year. I was in the Seattle area on vacation as the news broke and was able to read local newspapers on this deal from the local perspective which went beyond the financial terms of the agreement.

This deal represents the second largest acquisition in the history of the state of Washington and shows the power of the technology sector in the Pacific Northwest and willingness of companies to expand beyond Silicon Valley (Romano, Seattle Times). With a presence of 1,000 employees already in Seattle, Salesforce is familiar with the business climate in Washington. Moving forward this acquisition is not an outlier and additional companies in the cloud computing space will look to expand their operations and establish additional offices beyond their initial headquarters.

This trend poses the opportunity for companies to benefit from the strengths of different metropolitan areas while also increasing the expectations the residents of these cities have of these companies to become stewards of the community and provide jobs to locals. This deal will change the entire landscape and power dynamics in the CRM and Business Intelligence world. This deal seems to represent a move by Salesforce to invest in research and development through the purchase of Tableau which may signal slowing internal innovation (Moorehead, Forbes). This deal comes after Salesforce paid $300 million to integrate the companies non-profit arm, Salesforce.org, into the companies for-profit side (Salesforce Press Release). This deal will have a substantial impact to the overall company and could create anywhere from $150 to $200 million this Fiscal Year depending on when the deal closes. These strategic changes show how Salesforce is moving beyond CRM and taking the potentially risky decision of incorporating its non-profit wing into its for-profit business. Although Salesforce has been on the leading edge of philanthropic causes with rising housing prices and inequality in the San Francisco Bay area and Seattle areas Salesforce will be held accountable and pushed to create more equitable growth as their operations expand.

Seattle is a city that has long struggled with homelessness and affordable housing. While the city is the thirteenth largest city it has the third largest homeless population. Driving through Seattle and talking with locals on my recent trip to the city I heard and saw homeless camps and the stories of how homelessness and affordability is an issue impacting suburbs across the Seattle area with camps in view of I-5.

While Salesforce CEO Marc Benioff has led his company to be a leader of philanthropic efforts and combating homelessness, he is entering a new arena in Seattle (Romano, Seattle Times). Long a leader in giving back Salesforce pledges 1% of profits, products, and employee time to philanthropic efforts. Marc and Lynne Benioff have signed the Giving Pledge and are leading advocates in the San Francisco area working to combat homelessness. Lynne Benioff cofounded a program in 2011 to provide shelters for families around San Francisco. Tableau also has taken on a philanthropic approach as well and pledged $100 million in grants and technology to global health and equality organizations (Romano, Seattle Times).

This merger has just occurred, but challenges persist moving forward. Benioff says that Tableau will operate independent of Salesforce and affirmed that this is a merger of two equals. This is rarely the case in mergers as power dynamics and even the slightest of differences can cause division between leaders in the merged companies. Time will tell how this deal will be remembered but one thing is certain which is that this will not be the last big software deal of the year.

 

Links

Image from: Romano, Benjamin. “Why Salesforce is shelling out $15.7 billion in stock for Seattle’s Tableau, in one of the NW’s largest acquisitions?” Seattle Times. https://www.seattletimes.com/business/technology/salesforce-buying-seattle-based-tableau-for-15-7-billion-in-stock-one-of-the-northwests-largest-acquisitions/.

 

Moorehead, Patrick. “Salesforce.com’s Tableau Acquisition: Admitting Organic Innovation Failure?” Forbes. https://www.forbes.com/sites/patrickmoorhead/2019/06/18/salesforces-tableau-acquisition-admitting-organic-innovation-failure/.

 

Salesforce Press Releases. “Salesforce and Salesforce.org Combine to Drive Greater Philanthropic Impact and Success for Social Good Organizations.” https://investor.salesforce.com/press-releases/press-release-details/2019/Salesforce-and-Salesforceorg-Combine-to-Drive-Greater-Philanthropic-Impact-and-Success-for-Social-Good-Organizations/default.aspx.

Cost Benefit of Being a Student Athlete

The Cost/Benefit of Being a Student Athlete by Evan Shirreffs

Picture walking out of your dorm room at 5am on a Friday morning with a jug of water in one hand and a granola bar in the other. With sleep still in your eyes you’re wondering, “what will the workout be like today? Intense conditioning or a grueling squat day?”

Then, as you reach the door to the parking lot, you encounter a few students stumbling around, standing in their outfits from the evening before. One of them lost their student ID at some point during the night in between shots of liquor and their failed attempt at chasing after that one cute girl from Calculus class. Lucky for them, here you come to the rescue before they pass out in the bushes.

During my first few weeks on campus as a football player at the University of Miami, this moment put into perspective what the following few years would encompass.

Sooner or later, every student-athlete has experienced a similar moment that made them realize the depths of dedication it takes to play a sport in college. To say it is a job is honestly an understatement. Do not even get me started with compensation, but the pure will it even takes to commit to such a rigorous lifestyle is much more demanding than any job could ever be, and that’s coupled with much less reward.

What job is so physically taxing that by the end of an early morning lift session, you need to take a nap before most of your colleagues are even awake? What job gives you twice as much “optional” work as mandatory work, yet expects all of it to still get done despite the repeated statements that, “school comes before football?” If this was truly the case, then why would my only free time to study be after hours in the library with the thought of that early morning practice distracting my efforts to learn the importance of a balance sheet, or developing a business model for a business world that I have only heard of in theory and not yet experienced?

Learning class material was never the issue for me. It’s a bit easier to go into an exam with a general concept of what will be on it, and BS an answer that will satisfy your professor. If you BS your preparation for football however, you will be exposed by your opponent. And he will let you know about it before you even get to the sideline to get ripped by your coaches and teammates as well. As a quarterback, I need to know everything that all the other ten guys on the field are doing. The amount of focus it takes to go through hours of daily practice, meetings, and film is something that is quite difficult to understand until you must do it. No other position is like that; few positions in business are like that either.

Yet with all the challenges involved, the cool thing about committing to something like this lifestyle is the absence of regret, and the feeling of satisfaction that comes from doing everything in your power to succeed, even if the venture results in failure. In a society so focused on perfection, it is hard to see the value in failure. Football has taught me that success is never possible without failure.

I have lost battles for starting jobs, had coaches that did not believe in my style of play, I missed games because of injuries, not performed when my number was called, but none of that is what defines me. Failure not only showed me that I was not as badass as I thought by beating me down during some of the toughest moments of my life, but it gave me the opportunity to overcome obstacles during those times that makes success so much sweeter.

Failure gives you the chance to learn how to respond when things are not going your way. It humbles you when you most need it. This has been the single most impactful lesson learned from football. When you accept that the outcome you are working so hard for may not be attainable, you learn to fall in love with the grind and process of even giving yourself the opportunity to reach the result you are striving for.

As I sit behind my computer screen gathering my thoughts on my final collegiate football season to come, and my eventual “transfer” into the real world of business, I cannot help but smile at the opportunities ahead. I have no idea what the future holds, but I know that nothing I face in life will be as hard as the days of being a student-athlete. I understand that there is so much to still be learned, but there is no doubt in my mind that I will be successful in whatever career path I take. In all honesty, I just fear not finding that one thing in the real world that I am as passionate about as football. But I know that when I find it, I will make a difference in this world.

-Evan Shirreffs

What is 10X Tom Schaefer Jr.

What is 10X?

If you’re an entrepreneur, a sales professional, work within your city’s start-up ecosystem, or are a follower of one of the dozens of personal/professional growth coaches, chances are you’ve seen or heard of “10X”.  This has become a hot term in the last half-decade, and I wanted to break down my interpretation of what this means, and how it’s meant to be applied to your efforts.  It started as a way to describe the “best” engineers who are 10 times as productive as their “worst” counterparts in the field of software development.  The term has been appropriated, perhaps most famously by Grant Cardone in his book “The 10X Rule”, as an understanding of the levels of effort and thinking required to break out of the average results and truly succeed.

The first component in The 10X Rule (get it here free, just pay shipping) takes a closer look at how we think about success, and how we set goals.  While we’re taught “slow and steady wins the race”, this puts our mindset in a place where average is OK.  However, average is a sliding scale.  If everyone is struggling, your struggles are justified.  We set smaller “realistic” goals, limiting our belief in what is possible.  I believe this way of thinking is rooted in the fear of failure, so we celebrate even the smallest victories.  Failure is necessary for growth.  As we fail, we learn what doesn’t work and improve our efforts for the next attempt.  Welcome failure, set audacious goals that are “10X” what you originally thought possible.  10 new clients a month instead of 1.  Raise $1 million for your start up instead of $100K.  Thinking in these magnitudes, even a “failure” of getting 3 new clients or raising $200K is still better than the original goals.

Now thinking at a higher level than before is great, but making them happen can seem daunting.  This is where the second part kicks in, and understanding the order of magnitude of your actions comes into play.  Break down what it takes to reach your goal.  Does it take 5 meetings to get that 1 client?  Schedule 50.  Does it take 10 calls to get 5 meetings?  Make 100 calls.  Don’t have 100 people to call?  Start building your network by sharing what you do with others and ask them if they know anyone that fits your ideal client profile (ICP).  Start somewhere and create the activity to get to the next step.

“But Tom, I’m a solopreneur and I’m already working 60 hour weeks, I can’t possibly work 600 hours a week, it’s impossible.”  or “Those numbers aren’t realistic, in my industry a 20% growth is considered a huge margin.”  Excuses are a justification of our fears.  We stay in a comfort zone to avoid failure.  Well a solopreneur can leverage tools like CRM to manage a sales and marketing strategy, making scalability much more attainable. A strong digital marketing campaign can grow an audience 100 times what was previously done with more traditional methods at a fraction of the price (and often at no cost at all).  The fear of failure is stopping more people from succeeding than the actual failures ever will.  Stop thinking small and start doing, because nothing ever happens overnight, and every great journey begins with a single step.

If you enjoyed reading this article, let us know in the comments below and remember to sign up for our newsletter via the form below.

Pineapple Consulting

WIMS Client Spotlight: Pineapple Consulting

Pineapple Consulting Firm was created with only one goal: to help small businesses succeed. It helps how synergistic that is with WIMS Consulting, as not only is there a client relationship, but it really fits our model of creating partnerships too.

While Pineapple is eager to help however they can, they have a particular specialization centered around analytics and efficiency. Specifically, they are wizards when it comes to Excel, spreadsheets, lead generation, and project management (something we’re really interested in helping businesses with right now at WIMS Consulting too).

Their service offerings include:

  • Data Analytics
    • Inform decisions and strategies for the best results.
    • Data gathering, manipulation, and visualization with expertise in Excel.
  • Financial Analysis
    • Cost benefit analysis, Financial modelling and projections all in customizable Excel tools.
  • Project Management
    • Lead a project from idea development all the way to post-execution monitoring.
  • Lead Generation/Data Scraping
    • Extract leads and data from online and present it in easily manageable files.

They work with a wide variety of industries, but have a niche surrounding professional service firms. Pineapple’s founder has an extensive background in the financial services and wealth management industry. However they also work with startups of all sizes, accounting, banking, insurance, real estate, non-profits, and health care among others.

The company is based in Charlotte, NC but of course is able to work with clients from throughout the country.

Click here to check out their website and let them know that I sent you!

2019 Small Business Week

 

 

This week, May 5th to May 11th, 2019, is National Small Business Week, which is a great time to think about the importance of small businesses in our economy. In addition to this piece I would also direct you to my colleague Michael Simmons piece on 2019 Small Business Week which is filled with valuable Small Business Resources. In this post I will be looking into the data behind small businesses in America and tackle some of the FAQ’s about small businesses. During this week small business owners and their employees are celebrated for their contributions to the economy, society, and their local community. The value of these companies goes well beyond the economic impact they provide as they contribute to the culture and identity of local communities.

 

Small Business Data

 

Small businesses across America serve as the engine steering economic growth of the economy in general. The Small Business Association’s Office of Advocacy has complied data and answers to common asked questions about small businesses. There are over 29.6 million small businesses in America and these organizations create many jobs in all corners of the nation. The impact of these small businesses account for 63% of net new private-sector jobs created and in total account for 59 million jobs which is almost half of all jobs across the nation (47.5%). These figures are impressive and show the scope and volume of economic activity provided by small businesses.

 

Small Business FAQs

 

What is the composition of small businesses in the US?

The role of small businesses is felt across the US economy and contributes to the economy in different ways. Most of the small businesses are nonemployer firms, in total these firms account for 80% of small business and number around 24.3 million of the 30.2 million businesses while the other 20% of small businesses, around 5.9 million total businesses have paid employees.

 

How do these small businesses fit into the wider economy?

Some of the stats regarding the importance of small businesses to the greater economy are very impressive and show how the greater economy would greatly suffer. This includes the 40.8% of all private-sector payrolls paid by small business and 32.9% of known export value amounting to $440 billion of the total $1.3 trillion in export value. These figures show the value that small businesses create and highlight how the resilient business leaders across America and beyond generate economic growth through the power of exports.

 

What is the survival rate of small businesses?

The one-year survival rate of businesses started in 2016 was 79.8%, the most recent data available meaning that almost 4 in 5 businesses survive their first year. The five-year survival rate has differed over the past decade with firms started in 2006 and weathering through the great recession have a 45.4% rate of still being in operation after five years. Companies established in 2011 as the economic recovery was into effect had a five-year survival rate of 51% showing how external macroeconomic factors also have an impact on the survival rate of a small business.

 

Small Business Week Actions

 

Everyone can take some small steps to support small businesses both this week and throughout the year. Buying from small businesses when possible is one way to support them and offers the opportunity to learn about the business owner and their employees. From here a connect and relationship can be formed with the business and then the business can become a part of your routine. In addition to becoming a customer of different small businesses people can lobby local and national politicians to support legislation that is favorable for small business growth. One of the simplest ways to help small business owners is to thank them for what they are doing and provide validation that they are making a meaningful impact on the community.

 

Sources

 

National Small Business Week. SBA. U.S. Small Business Administration. https://www.sba.gov/national-small-business-week.

SBA Office of Advocacy. Frequently Asked Questions, August 2018. https://www.sba.gov/sites/default/files/advocacy/Frequently-Asked-Questions-Small-Business-2018.pdf.

Simmons, Michael. “WIMS Celebrates National Small Business Week 2019!” WIMS Guide. https://www.wimsguide.com/tag/small-business-week/.